Wednesday, October 10, 2012

Why Apple?



   One interesting question: Why is Apple Inc. named Apple? There are many stories and rumors about the answer to this question. Some people say that Steve Jobs allowed his work companions a full day to come up with a good name for his company. If not, he would name his computer company A for Apple. Many different names were suggested, but none of them satisfied the young inventor. They say that the next day he officially used Apple as the official name of his company. However, others say that he chose that name because it was not complicated, geeky or computer-like. Other people say that Steve Jobs was on a fruit diet and, since he did not like the names presented by his team workers, chose Apple as the best option. These are just guesses, but part of them are pretty accurate.

   The real reason was, as Steve Job himself mentioned in his biography made by Walter Isaacson, that he had been working on apple orchards in Oregon. He began a frutarian diet and thought that the simple name was "fun, spirited, and not intimidating." However, this created a battle with the Beatles company, that used the name "Apple" on their own records. After being taken to court in London, Steve Jobs paid 26.5 million dollars to the Beatles company. Many say that there were still tension between the two corporations.


   Just out of curiosity, I checked the history of the Apple Inc. logo and found these pictures. Here we can see how the logo changed as time went by:


This is Apple Inc.'s original logo, which show Isaac Newton sitting under an apple tree. Replced almost immediately .





From 1976 to 1998 - erroneously referred as a tribute to Alan Turing, the bite symbolizing his method of suicide. 





Since 1998



Good night!

Sincerely,


Michelle

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